Theme by The Elitico · v1.3.0
Aurel — an editorial theme for brands that make things slowly.
One design system for Shopify and WordPress. Filters, wishlist, compare, quick view, bundles and dark mode are built in, so your store runs without a stack of paid apps.
Three demos
Pick a starting point
Each demo is a full store look — colours, fonts, layout and content — that you switch on in one click.
Built in
The features stores usually pay apps for
Filters without an app
Category, colour swatches, size, brand, price histogram and in-stock switch with live counts and shareable URLs.
Wishlist, compare, quick view
Built in. No pages to set up, no subscriptions, nothing for your customers to sign in to.
Dark mode
Automatic, toggle or always on — with a no-flash head script and its own palette.
Seven languages
English, French, German, Spanish, Italian, Dutch and Portuguese (Brazil) storefront text included.
Sell more per order
Bundles, countdowns, size guide, delivery estimate, free-shipping bar and cart upsells.
Fast by default
No jQuery, no frameworks. Lighthouse 99 mobile on the demo home page, accessibility 100.
Two editions
Shopify or WordPress
Coming to the Shopify Theme Store
Shopify
Online Store 2.0 theme with 49 sections, 3 theme styles and customer account templates.
Coming soon
WordPress
Block theme for WooCommerce plus the Aurel Commerce Kit plugin, with a one-command demo import.
Already using Aurel?
Read the docs or send us a question — we reply within two business days.